Rimini Street, Inc., a global powerhouse in enterprise software support, has embarked on a transformative journey to optimize its growth trajectory by collaborating with Openprise, a leader in revenue operations (RevOps) data automation. The cornerstone of this strategic alliance is the implementation of the Openprise RevOps Data Automation (RDA) Cloud, which accelerates and enhances Rimini Street’s data processes. Before this collaboration, Rimini Street relied heavily on manual, time-consuming data tasks that impeded their ability to focus on strategic initiatives. With the integration of Openprise’s automation solutions, the company has transitioned to a proactive data management approach, thereby elevating their operational efficiency and decision-making capabilities to new heights.
Transforming Data Management from Reactive to Proactive
Detrie Zacharias, Rimini Street’s director of global operations for data management, has emphasized the impactful shift that Openprise has brought to the company’s data operations. The automation enabled by Openprise allows Rimini Street to deliver accurate data in near real-time, which is crucial for making informed data-based decisions essential for achieving their growth objectives. This newfound efficiency has liberated the data team from the shackles of manual reviews and repetitive tasks, enabling them to engage in more strategic and high-value initiatives. The transformation from a reactive to a proactive role signifies a paradigm shift in how the data team operates, further empowering Rimini Street’s go-to-market (GTM) team to enhance their marketing campaigns, event management, and demand generation projects.The collaboration has yielded tangible benefits, significantly reducing review cycles and service desk tasks. The data team has saved a remarkable 108 hours per week, thanks to the implementation of Openprise’s data quality recipes, which have slashed manual work from days to mere minutes. Additionally, list processing time has been reduced from an arduous three-day process to less than one day. This level of efficiency not only supercharges the data team’s productivity but also ensures that the GTM team has immediate access to high-quality data, thus fostering a more agile and responsive operational framework.
Broadening the Scope and Impact of Data Initiatives
Ed King, CEO of Openprise, lauded Rimini Street for their adept utilization of data to inform business decisions and automate operations from the start of their collaboration. This successful partnership has reverberated throughout Rimini Street, bolstering support for broader data initiatives like the data governance committee and advanced projects such as data attribution modeling and contact acquisition. With a strong data infrastructure now in place, Rimini Street is equipped to tackle complex data initiatives that were previously hindered by their labor-intensive legacy systems.These technical advancements are central to the company’s overarching business strategy. By ensuring superior data accuracy and streamlined processes, Rimini Street can now more closely align data initiatives with business objectives, driving growth and operational improvements in a cohesive manner. The partnership with Openprise exemplifies how technology and strategic alignment can combine to create a synergistic effect, empowering Rimini Street to achieve its growth goals more effectively.The integration of Openprise RDA Cloud has revolutionized Rimini Street’s data management practices, enabling them to maintain a competitive edge in the rapidly evolving enterprise software support industry. As Rimini Street continues to evolve, the foundational support provided by Openprise will undoubtedly play a critical role in their sustained growth and success.
