Generation Z – a demographic known for its avid use of technology and its pivotal role in driving market trends – is now making its mark on the smartphone industry, particularly in the dynamics of artificial intelligence (AI). Unlike their predecessors, Gen Z users are not as enamored by mere
Gupshup, a leader in the conversational solutions sector, has recently announced that Salim Ali will take on the role of Chief Marketing Officer (CMO). With an impressive career spanning nearly three decades in the field, Ali is a seasoned veteran in the domain of marketing. He has previously
In a groundbreaking move, Meta has launched a suite of AI-powered features designed to revolutionize how advertisers craft and modify their ads. The latest innovations within the Advantage+ Creative toolkit empower users with the ability to harness artificial intelligence to generate diverse ad
TechTarget, a leader in B2B technology purchase intent data and services, is setting the stage for a revealing case study presentation with Broadvoice at the Forrester B2B Summit. The convergence of TechTarget's deep intent data knowledge with Broadvoice's sales innovation presents an intriguing
The rapidly evolving realm of event marketing is undergoing a transformation, and at the helm of this change is RainFocus, steered by the adept leadership of Ashleigh Cook. As the Chief Marketing Officer, Cook brings a wealth of over fifteen years of marketing experience to the table, navigating
Artificial Intelligence (AI) is transforming the creative industries by enabling the generation of content at an unprecedented scale and speed. AI tools, exemplified by language models like ChatGPT, offer tailored content for diverse audiences, representing a significant advancement in terms of
