With a rich background in analytics and performance optimization, Milena Traikovich is at the forefront of helping businesses drive successful campaigns by effectively nurturing high-quality leads. Recently, HubSpot announced a new CRM connector for Anthropic’s Claude AI platform, expanding their
Toronto's digital marketing sphere is experiencing a turning point with the rapid rise of artificial intelligence and automation. As competition intensifies, marketing teams find themselves at a critical juncture: they must embrace this new wave of technology or risk falling behind more innovative
AI chatbots have emerged as a groundbreaking force in digital content creation, transforming how businesses approach marketing copy and blog posts. These advanced tools have drastically improved efficiency by saving up to 80% of the time typically devoted to content production. With the ability to
A monumental shift is occurring within the connected TV (CTV) advertising landscape, redefining its role from merely a brand awareness channel to a versatile full-funnel platform that combines TV's emotional reach with digital precision. With marketers increasingly prioritizing CTV following
In today's rapidly evolving marketing landscape, AI technologies like OpenAI and Perplexity are fundamentally altering the B2B buying process, and few understand this transformation better than Milena Traikovich. Milena, a demand generation expert, leverages her deep experience to help businesses
In today's fast-paced marketing world, understanding the data behind events can significantly transform how brands engage with their audience. Milena Traikovich, an expert in demand generation, shares her insights on how businesses can harness analytics and performance optimization to nurture
