SG Analytics, a prominent global insights and analytics firm, has taken a significant step towards bolstering its innovation, harnessing data-driven insights, and accelerating its global growth with the strategic appointment of three industry veterans to its Board of Advisors. Mainak Mazumdar, KK
Google has introduced an innovative update to its Analytics platform with the launch of Customer Match, a new feature presently in beta testing. This functionality is designed to enhance remarketing capabilities by leveraging first-party customer data, helping advertisers optimize their marketing
Gong, a prominent player in the revenue AI space, has introduced a suite of innovative AI-driven tools designed to significantly enhance revenue outcomes for organizations. With the launch of these new features, Gong aims to provide enterprise-grade solutions tailored to achieve specific and
Google Maps has introduced a new product search feature just in time for the holiday shopping season, providing retailers with an exciting opportunity to enhance their visibility and connect with customers. This update allows consumers to search for specific items and find nearby stores that have
The HTTP Archive's 2024 Web Almanac has provided an in-depth analysis of current web performance trends, user experience, and technologies, all drawn from millions of websites. These findings reveal notable disparities between desktop and mobile platforms and highlight a wide range of issues, from
Deciding on the ideal marketing performance management (MPM) platform is no small feat for any marketing technology expert looking to optimize their strategies, manage budgets efficiently, and track performance accurately. With an abundance of options, navigating through various functionalities and
