The One Show 2025 has introduced a groundbreaking AI discipline that marks a significant step in recognizing advancements in creative technology and underscores its transformative potential within the advertising and marketing industries. This new discipline encompasses three key categories:
Amazon Connect is ushering in a new era for contact center operations with the introduction of advanced AI features, as announced at AWS re:Invent 2024. These updates are designed to enhance outbound communications and improve customer interaction management. One of the groundbreaking enhancements
American Eagle’s Chief Marketing Officer, Craig Brommers, is navigating the complex landscape of integrating artificial intelligence into the company’s marketing strategy. As the demand for marketing content grows, especially on social media platforms popular with Gen Z, AI offers both
Flyers have long been a staple in marketing, easily catching the eye of the intended audience while delivering essential information efficiently. However, designing compelling flyers presents various challenges, especially when time or budget constraints are at play. Traditional design methods can
The 2024 U.S. election was anticipated to be heavily influenced by artificial intelligence (AI), with experts warning of AI-driven misinformation campaigns. Nonetheless, the reality was quite different. Despite these fears, traditional misinformation tactics continued to dominate the political
In today's fast-paced digital world, the advertising industry is at a crossroads where traditional methods are no longer sufficient to capture consumer attention effectively. People expect more from advertising, seeking a fair trade for their attention and urging brands to evolve and innovate. This
