Market Insights

Top Marketing Conferences to Attend in 2026 Unveiled
Analytics & Performance Top Marketing Conferences to Attend in 2026 Unveiled

Imagine a world where marketing evolves at breakneck speed, driven by artificial intelligence and connected TV, leaving professionals scrambling to keep pace with transformative trends that redefine the industry. In 2026, this reality takes center stage as a lineup of premier marketing conferences

How Can Local Insights Transform Personalized Marketing?
Analytics & Performance How Can Local Insights Transform Personalized Marketing?

Imagine a national brand launching a marketing campaign that fails to resonate with half of its audience because it overlooks the distinct tastes of different regions. In a diverse market like the U.S., where consumer preferences can vary dramatically between cities or even neighborhoods, such

How Is the Creator Economy Shifting to In-Person Experiences?
Analytics & Performance How Is the Creator Economy Shifting to In-Person Experiences?

Overview of a Transforming Landscape Imagine a world where digital screens no longer suffice for connection, where fans clamor to meet their favorite influencers face-to-face, shaking hands instead of liking posts, and where the creator economy, valued at a staggering $191 billion in 2025, pivots

How Is Profound Redefining Marketing with $35M and AEO?
Analytics & Performance How Is Profound Redefining Marketing with $35M and AEO?

In an era where artificial intelligence is reshaping the very fabric of how consumers interact with information, the marketing world is undergoing a profound transformation that demands attention from every brand aiming to stay relevant. Gone are the days when typing a query into a search engine

Jam 7 Secures €312K for AI-Driven B2B Marketing Platform
Analytics & Performance Jam 7 Secures €312K for AI-Driven B2B Marketing Platform

In the fast-evolving world of business-to-business (B2B) marketing, technology brands are grappling with a staggering statistic: nearly 60% of marketing campaigns fail to deliver measurable return on investment due to fragmented strategies and slow execution. This challenge has sparked a race for

Diversify Your Cannabis Marketing with Community and Digital
Analytics & Performance Diversify Your Cannabis Marketing with Community and Digital

Introduction Imagine a cannabis retailer struggling to stand out in a market where traditional advertising is heavily restricted by legal barriers and platform bans, facing the daunting challenge of connecting with customers in meaningful ways. This scenario is a daily reality for many businesses

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