AI Analytics

AI Search Volatility Shapes Brand Visibility Strategies
AI & Technology AI Search Volatility Shapes Brand Visibility Strategies

In the fast-paced digital landscape of 2025, a staggering 78% of brands report unexpected drops in search visibility on AI-driven platforms, often overnight, creating a challenging environment for marketers. Picture a major fashion retailer, consistently ranking high for months, suddenly vanishing

Salesforce Acquires Doti AI to Boost Enterprise Search
AI & Technology Salesforce Acquires Doti AI to Boost Enterprise Search

In today's fast-evolving business landscape, enterprise AI has become a cornerstone of operational success, with a staggering 75% of large organizations integrating AI tools into their workflows to enhance efficiency and decision-making. This surge highlights a critical challenge: how can companies

How Is AI Breaking Down Data Silos for Better Customer Context?
AI & Technology How Is AI Breaking Down Data Silos for Better Customer Context?

In today’s fast-evolving landscape of marketing technology, few understand the transformative power of AI and customer context as deeply as Milena Traikovich. As a Demand Gen expert, Milena has dedicated her career to helping businesses craft impactful campaigns that nurture high-quality leads

Amazon Unveils AI Agent for Marketing Cloud Analytics Queries
AI & Technology Amazon Unveils AI Agent for Marketing Cloud Analytics Queries

Introduction to Amazon Marketing Cloud and AI Innovation In the fast-evolving realm of digital advertising, where data reigns supreme and actionable insights can make or break campaigns, Amazon Marketing Cloud (AMC) stands as a pivotal platform for advertisers seeking to harness cross-channel

Can PERQ Pulse Revolutionize Multifamily Marketing?
AI & Technology Can PERQ Pulse Revolutionize Multifamily Marketing?

Understanding the Multifamily Marketing Landscape In the dynamic realm of multifamily housing, marketing teams grapple with an intricate web of challenges that can make or break property success, often managing dozens of campaigns across sprawling portfolios with limited tools to unify their

Spiich Labs Raises €600K for AI Sales Automation Tools
AI & Technology Spiich Labs Raises €600K for AI Sales Automation Tools

Overview of the AI Sales Automation Landscape In an era where efficiency dictates business success, the sales industry stands at a pivotal moment with artificial intelligence reshaping traditional workflows, creating a transformative impact. Imagine a sales team bogged down by endless

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