Artificial Intelligence (AI) has revolutionized marketing strategies, compelling brands to integrate AI into various platforms to maintain visibility. As AI influences how users discover and engage with content, the core principles of expertise, authority, and trustworthiness (E-E-A-T) remain
Why are meal kits becoming the preferred choice for busy households today, and what are the best social media strategies to promote them effectively? Recent data reveals that meal kits have surged in popularity, with a market growth of over 18% annually. The modern customer demands both convenience
AI photo editing technology has surged in popularity, and its impact on creativity and convenience is noteworthy. Amidst debates on the role of artificial intelligence in content creation, some innovative solutions have emerged, transforming how content creators approach photo editing tasks.
Milena Traikovich is a demand generation (demand gen) expert with a track record of driving effective marketing campaigns for brands looking to nurture high-quality leads. With her extensive background in analytics, performance optimization, and lead generation, she offers deep insights into the
Google Analytics 4 (GA4) brings a transformative approach to event tracking, fundamentally changing the way businesses measure user interactions. Unlike Universal Analytics (UA), GA4 focuses on events, offering a detailed framework for capturing website interactions and user behavior. This shift
The recent imposition of new tariffs by the Trump Administration has sent ripples through the U.S. event marketing industry. Announced on April 2 and taking effect in early April, these tariffs include a 10-percent baseline on all U.S. imports and additional tariffs targeting numerous countries.